I’m an Experience Designer based in London, UK. Inquisitive and passionate, I merge analytical reasoning with a human-centred approach. I believe in the empowering commitment of design to prompt meaningful relationships among people, spaces and objects. I focus on storytelling within the development and communication of the project to deliver memorable experiences.
Accomplishments
Featured at Bloomsbury Festival
Rooting Failure, my final MA Major Project in collaboration with Paolo Di Gennaro, has been selected to be part of the Bloomsbury Festival 2020 at The Crypt Gallery (165 Euston Rd, Bloomsbury, London, NW1 2BA) from 21 to 25 October 2020.
Awarded Spatial Practices Prize
Rooting Failure, my final MA Major Project in collaboration with Paolo Di Gennaro, has been awarded for the annual Spatial Practices Prize by the Spatial Practices department of Central Saint Martins, UAL.
Experience
Experience and Brand Identity Designer
Freelance
I work with diverse clients, delivering impactful solutions that resonate with their target audience. Recently, I have also been involved in the branding and creative direction of a beach club in Italy, crafting a cohesive narrative and message that refects the unique essence of the space.
I work with diverse clients, delivering impactful solutions that resonate with their target audience. Recently, I have also been involved in the branding and creative direction of a beach club in Italy, crafting a cohesive narrative and message that refects the unique essence of the space.
Experience and Brand Identity Designer
NHS Research and Development NW, London, UK
I collaborate with NHS Research and Development North West, where I contribute to the Exhibition of Excellence design and development. Within this role, I have spearheaded the creation of a compelling branding image for the showcase, curated the exhibition of artworks, and designed the captivating digital space.
I collaborate with NHS Research and Development North West, where I contribute to the Exhibition of Excellence design and development. Within this role, I have spearheaded the creation of a compelling branding image for the showcase, curated the exhibition of artworks, and designed the captivating digital space.
Content Producer
UAL Awarding Body, London, UK
In my role, I have contributed to the development of engaging content and impactful programmes. I collaborate with various teams to create compelling digital and physical content that resonates with the target audience. Additionally, I have actively participated in the planning and implementation of programmes, ensuring they are well-designed and aligned with the organizational goals.
In my role, I have contributed to the development of engaging content and impactful programmes. I collaborate with various teams to create compelling digital and physical content that resonates with the target audience. Additionally, I have actively participated in the planning and implementation of programmes, ensuring they are well-designed and aligned with the organizational goals.
Creative Partner
Bloomsbury Festival, London, UK
Rooting Failure, the final project I realised in collaboration with Paolo Di Gennaro at MA Narrative Environments, has been selected to be part of the Bloomsbury Festival 2020.
I have been responsible for:
· Concept Development
· Schematic Design
· Design Development
· Project Management
· Production
· Set-up
· Communication
Rooting Failure, the final project I realised in collaboration with Paolo Di Gennaro at MA Narrative Environments, has been selected to be part of the Bloomsbury Festival 2020.
I have been responsible for:
· Concept Development
· Schematic Design
· Design Development
· Project Management
· Production
· Set-up
· Communication
Exhibition Designer
UAL: Central Saint Martins, London, UK
I participated in the development and online set-up of the MA Narrative Environments final exhibition of graduates class 2020.
I have been responsible for:
· Concept development
· Website UX Design
· Illustrations
I participated in the development and online set-up of the MA Narrative Environments final exhibition of graduates class 2020.
I have been responsible for:
· Concept development
· Website UX Design
· Illustrations
Exhibition Designer
UAL: Central Saint Martins, London, UK
I participated in the development and production of the MA Narrative Environments graduates' mid-year exhibition at the Central Saint Martins Work In Progress Show 2020.
I have been responsible for:
· Concept Development
· Schematic Design
· Design Development
· Production
· Set-up
· Communication
I participated in the development and production of the MA Narrative Environments graduates' mid-year exhibition at the Central Saint Martins Work In Progress Show 2020.
I have been responsible for:
· Concept Development
· Schematic Design
· Design Development
· Production
· Set-up
· Communication
Experience Design Facilitator · Freelance
Flow Associates, London, UK
I collaborated with Flow Associates in researching, collecting and visualising data regarding the Southbank Undercroft expansion project and the Science Gallery London events and exhibitions.
I have been responsible for:
· Questionnaires drafting
· Data collection through questionnaires and observation
· Data sorting and visualization
· One-to-one interviews with relevant users
· Writing of reports
I collaborated with Flow Associates in researching, collecting and visualising data regarding the Southbank Undercroft expansion project and the Science Gallery London events and exhibitions.
I have been responsible for:
· Questionnaires drafting
· Data collection through questionnaires and observation
· Data sorting and visualization
· One-to-one interviews with relevant users
· Writing of reports
Spatial Designer · Internship
Renzo Piano Building Workshop, Genoa, Italy
Spatial Designer collaborating in the project of a new children's hospital in Greece, mainly in charge of designing the wards and the shared play areas.
I have been responsible for:
· Market research
· References sourcing
· Interior layout of the areas
· Concept development for the shared areas
· Concept development for the furniture elements
· Technical drawings' production
· Model making
Spatial Designer collaborating in the project of a new children's hospital in Greece, mainly in charge of designing the wards and the shared play areas.
I have been responsible for:
· Market research
· References sourcing
· Interior layout of the areas
· Concept development for the shared areas
· Concept development for the furniture elements
· Technical drawings' production
· Model making
Spatial Designer · Internship
Architect Alberto E. Frascotti, Milan, Italy
Spatial Designer in charge of the redesign and the interior styling of private residential contexts in downtown Milan.
I have been responsible for:
· Technical drawings' production
· Interior layout of private flats
· Interior styling of private flats and shared areas
Spatial Designer in charge of the redesign and the interior styling of private residential contexts in downtown Milan.
I have been responsible for:
· Technical drawings' production
· Interior layout of private flats
· Interior styling of private flats and shared areas
Creator and Radio Speaker
Radio Jeans Network, Genoa, Italy
Co-host of the national radio show Fattore Ascolto, a space dedicated to emerging musicians.
Awarded PREMIO MATRIOSKA.
Co-host of the national radio show Fattore Ascolto, a space dedicated to emerging musicians.
Awarded PREMIO MATRIOSKA.
Volounteer Guide
FAI Fondo Ambiente Italiano, Genoa, Italy
Tour Guide at Villa Durazzo Pallavicini, Genoa.
Tour Guide at Villa Durazzo Pallavicini, Genoa.
Volounteer Staff
FAI Fondo Ambiente Italiano, Genoa, Italy
Reception Service at Hotel Colombia Excelsior, Genoa.
Reception Service at Hotel Colombia Excelsior, Genoa.
Education
MA Narrative Environments
UAL, Central Saint Matins, London, UK
Master Degree in Spatial Design focused on the use of storytelling in space to design visitor experiences for museums, brand, urban and community environments.
Live projects in collaboration with: University College London Hospital, Tezenis (Calzedonia S.p.A) and De Beers Group.
Graduated with DISTINCTION.
Master Degree in Spatial Design focused on the use of storytelling in space to design visitor experiences for museums, brand, urban and community environments.
Live projects in collaboration with: University College London Hospital, Tezenis (Calzedonia S.p.A) and De Beers Group.
Graduated with DISTINCTION.
BSc Industrial Design
Politecnico di Milano, Milan, Italy
Bachelor of Science in Industrial Design providing a solid and varied education within the disciplines of the project.
Attended courses: Curves and Surfaces for Design, Design Materials, Technologies and Structures, Design for Environmental Sustainability, Project Strategy And Economy, History Of Design and Architecture, Cultural Anthropology, Design Critique and History, Effective Communication, Project Tools and Methods, Cad Modelling, Advanced Graphic Techniques, Drawing Studio, Project Fundamentals Studio, Visual Elements Studio, Meta-Project Studio, Digital Representation Studio, Industrial Product Design Studio and Final Synthesis Studio.
Bachelor of Science in Industrial Design providing a solid and varied education within the disciplines of the project.
Attended courses: Curves and Surfaces for Design, Design Materials, Technologies and Structures, Design for Environmental Sustainability, Project Strategy And Economy, History Of Design and Architecture, Cultural Anthropology, Design Critique and History, Effective Communication, Project Tools and Methods, Cad Modelling, Advanced Graphic Techniques, Drawing Studio, Project Fundamentals Studio, Visual Elements Studio, Meta-Project Studio, Digital Representation Studio, Industrial Product Design Studio and Final Synthesis Studio.
Smart Furniture Workshop
Assolombarda at Politecnico di Milano, Milan, Italy
CAE Combined Preparation Course
British Study Centre, Brighton, UK
Electronic Engineering
Università degli studi di Genova, Genoa, Italy
High School
Liceo Scientifico G.D. Cassini, Genoa, Italy
Languages
Italian
Native
English
Full professional proficiency
C.A.E. Certificate, August 2017
Spanish
Limited working proficiency
French
Limited working proficiency
Software Skills
- Adobe InDesign cc
- Adobe Illustrator cc
-
Adobe Photoshop cc
- Adobe Premiere Pro cc
- Adobe After Effects cc
- Adobe XD cc
- Autodesk AutoCad
- Autodesk Alias
- Rhinoceros
- Keyshot 8
- Microsoft Office Suite